You can see why Microsoft doesn’t care all that much about console or game sales anymore if they can keep grabbing Game Pass Ultimate sign-ups which simply print money. It may be less than that through bundle prices, but then add that other 30% from lower price subscriptions, and you’re getting around that $1 billion subscription revenue per quarter number that was recently reported, or $4 billion a year. The news comes as Microsoft announces the Xbox Series X will launch at $499 on November 10.Ĭustomers will also have the option of Xbox All Access: a two-year payment plan for $34.99 per month, which includes Xbox Game Pass Ultimate and now EA Play.Either way, these Game Pass share numbers reveal that if let’s say there’s 70% overall adoption rate for Game Pass Ultimate across all subscriptions to the service, of those 25 million, 17.5 million would have Ultimate, and that’s $297.5 million a month in revenue. Subscribers will also have access to special members-only content, in-game challenges and rewards, plus discounts on EA digital purchases for DLC and full games.

Ultimate subscribers will be able to play select titles on Android via Microsoft's Project xCloud streaming service, which is being added to the top tier of Game Pass later this month - again, at no additional cost.

Users will also be able to download trials of new titles such as FIFA 21 and Madden NFL 21, which can be played for up to 10 hours. Starting from a currently vague 'Holiday 2020' window, subscribers will be able to download and play over 60 of EA's titles, including FIFA 20, Titanfall 2, and entries from Battlefield, Star Wars Battlefront, Mass Effect, Skate and The Sims franchises. Microsoft and Electronic Arts have teamed up to further increase the value of Xbox Game Pass.ĮA Play, the publisher's subscription service formerly known as EA Access, will be included with Xbox Game Pass Ultimate and Xbox Game Pass for PC later this year, with no additional fee.

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